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Bellisgirl begins where memories whisper.

Where every line, object and jewel become fragments of a larger map of memories and identity.

Under the creative direction of Isabel De Castro - fuelled by lattes.

Inspired by stories, colours and everyday moments, each creation preserves something that might otherwise disappear. Not to explain it, but to let it live on.

Shaped by dreams. Led by human hands and intuition. Never by perfection.

Discover how Bellisgirl creates.

bellisgirl timeline logo from 2010/2011

2010

bellisgirl logo from 2014 to 2015

2014

bellisgirl timeline of logos in 2015 and 2016 has a registered brand

2016

bellisgirl timeline of logos and banners in 2025

2025

bellisgirl timeline of logos and imagery at 2026 with a unicorn seal

2026

mint green

Green has always been the author’s favorite color. It began with lettuce green, then apple green - bright, vibrant tones. Later came emerald and military green, each reflecting a different chapter of life.

But from all, one shade remained. Mint green

The color of safety, comfort, hope, quiet luck and nature. The shade that always felt like home.

Only years later, while looking through old family photos, came a curious discovery. The same mint green had been there all along: the walls of the childhood home, the onesie worn in the first official baby photograph, even the kitchen in the grandmother’s house.

What seemed like a simple preference turned out to be a lifelong memory.Whether coincidence or not, mint green has become a personal compass - a quiet reminder to stay true.

Sometimes, a single shade can hold a lifetime.

the unicorn

Some symbols choose us long before we understand them.

The unicorn became one of them. It found bellisgirl long before the brand had a name.

Not as a mythical creature, but as a quiet reminder to remain curious, free and unapologetically true.

Over time, it stopped being a symbol of fantasy, gained wings and became a quiet constant - appearing, if you look closely, throughout bellisgirl as a trace of individuality and intuition.

Just like every memory leaves a mark, every creation carries a small part of that journey.

Maybe everyone has a unicorn within. Not to be found, but remembered.

 

Isabel De Castro - creative director, founder.

The human behind bellisgirl.

A Portuguese multidisciplinary creative, born in Porto, working across jewelry, photography and everything in between, creating on her own way, in her own time, not clocks.

Playfully rebellious, yet easily distracted by glitter.

Everything about bellisgirl is her - every line, every colour, every object, every story and even this website.